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Private Hire Iceland ehf, here by known as “Private Hire Iceland”

Terms & Conditions


By using our website you agree to be legally bound by these terms, which shall take effect immediately on your first use of our website. If you do not agree to be legally bound by all the following terms please do not access and/or use our website. We may change these terms at any time by posting changes online. Please review these terms regularly to ensure you are aware of any changes made by us.

Your continued use of our website after changes are posted means you agree to be legally bound by these terms as updated and/or amended.

You may not copy, reproduce, republish, download, make available to the public, or otherwise use our website content in any way except for your own personal, non-commercial use. You also agree not to adapt, alter or create a derivative work from any our website content except for your own personal, non-commercial use. Any other use of our website content requires the prior written permission of us. You agree to use our website only for lawful purposes, and in a way that does not infringe the rights of, restrict or inhibit anyone else’s use and enjoyment of our website.
Payment and pricing
We use Rapyd for all card payments and PayPro B.V. for Alipay and WeChat payments.
  • To reserve bookings by e-mail we require a deposit of 20% of the total cost – or as advised by Private Hire Iceland. If your booking is within 60 days of departure, then full payment is required. Payment can be made by bank transfer and the bank details can be found on your invoice.
  • Special Requests should be indicated in writing at the time of booking. We will take note of your request and do our best to be accommodated. The provision of any Special Request does not constitute a term of your contract with us unless we have confirmed in writing that your requirement will be met.
  • It is important for you to check the details on the Confirmation Invoice as soon as you get it. In the event of any discrepancy please contact us immediately.
  • The balance is due 60 days before departure. If it is not paid in time, we reserve the right to cancel your travel arrangements and retain your deposit.
All prices are subject to availability and can be withdrawn or changed without any notice. The price is only final when tour is paid in full. Prices for our tours are per person, unless other is stated. Please note that prices quoted are subject to change. All tours are priced according to departure / arrival in Reykjavik area. Any changes to route or extra services asked for by customer are subject to extra charge paid to the driver him self. Private Hire Iceland can, in behalf of the driver, make a claim for those changes if not paid directly to the driver in the end of the tour.
Private Hire Iceland is the online booking site and trading name of a group of individual drivers. These booking conditions govern all bookings with Private Hire Iceland. Any booking made or order placed by you, whether through the company’s website or otherwise, shall be deemed as an offer by you to purchase the relevant package or other travel arrangement subject to these booking conditions.
No contract between you and Private Hire Iceland shall come into existence until Private Hire Iceland accepts full payment and issues a confirmation invoice. The person who makes the booking accepts these conditions on behalf of all members of the party and is responsible for all payment due from the party. Booking services with Private Hire Iceland are currently only available to persons who are at least 18 years old.
By submitting a booking, you warrant and confirm to us that you comply with these arrangements. Booking can not guaranty you a specific driver, but the next available one.
All bookings made through Private Hire Iceland websites, or any other domains selling our services, require a full payment with credit card at the time of booking.
Private Hire Iceland do not share your credit card information. When you select to pay for your booking you will be sent to our payment provider secure website to complete your payment. When payment is completed you will be returned to Private Hire Iceland where you will be able to retrieve your Voucher and Invoice for the booked tour and it’s Add-ons, if any. For cancellation policy, please read our Cancellation policy below.
Booked tours must have the right amount of passengers. It is never allowed to follow our driver-guides on separate vehicle (none Private Hire Iceland vehicle) and be part of the tour.
Pickup time – “No Show”
A “No Show”, is when a passenger does not arrive for pickup within a certain amount of time. Upon “No Show” there will be no refunds made to tours/transfers.
  • Provided we get the flight details beforehand, we monitor the flight status and there are no additional charges for flight delays.
  • Our driver-guides wait for maximum 60 minutes from the official “Landed” time stated on Keflavik airport information screens or on Keflavik Airport official website. After 60 minutes the tour/transfer is considered as a “No Show”. Delay of late arriving luggage, customs check or other law enforcement shall be informed by calling to +354-539-3990.
  • Without any flight information our driver-guides wait for 60 minutes from scheduled time. After 60 minutes the tour/transfer is considered as a “No Show”. Delay of late arriving luggage, customs check or other law enforcement shall be informed by calling to +354-539-3990.
  • All other transfers or tours (other than Keflavik Airport pickup) your driver-guide waits for maximum 30 minutes until your tour is considered as a “No Show”.
Baggage allowances
Baggage allowance per person is one bag weighing up to 23 kg (50 lbs), One carry-on bag weighing up to 10 kg (22lbs), in addition to one small personal item, such as small hand bag or laptop.
Animals and pets
Guide dogs to lead the blind are permitted. No other pets/animals are permitted in our vehicles.
Cancellation & Changes policy
Any changes to bookings must be made in advance. Failure to do so can result in 100% cancellation fee. If you wish to change or cancel your booking, please contact Private Hire Iceland as soon as possible. Refunds will only be issued to the card used to purchase the tour. We strongly recommend that all our clients take out comprehensive travel insurance to avoid dispute in case of cancellation or injuries/accidents.
General cancellation policy is:
  • Cancellation fee of 100% is charged if cancelled 3 days (72 hours) or less before the event
  • Cancellation fee of 50% is charged if cancelled 7 days (168 hours) or less before the event
  • Cancellation fee of 20% is charged if cancelled 21 days (504 hours) or less before the event
Our partners’ cancellation policy / terms and conditions can be different from Private Hire Iceland. By buying our partners tours you are agreeing to their terms and conditions.
All of our tours and/or any services are weather and condition dependent. For your own safety we reserve the right to change your itinerary or to cancel your trip. Please keep in mind that Icelandic weather is extremely variable, especially in the Northern part of Iceland.
Our guides/drivers are specially trained to deal with such changing conditions and their number one priority is your safety. Please be aware of this priority and please respect your guide’s/driver’s judgment and authority to make these adjustments to your tour. Such changes are more likely around wintertime rather than during other seasons. Our summer trips, operated from May through September, are rarely adversely affected by harsh weather. If we are forced to cancel your trip due to factors beyond our control before it starts you will receive a refund according to the cancellation extent.
If we are forced to change your itinerary at some point during your trip you may or may not be partly refunded for your tour, depending on the trip that you are on and at what stages of that trip a change occurs. This refund is rarely more than 50% since in most cases the majority of our operating costs have already been realized after your trip starts.
The Northern Lights are a subject to favorable weather conditions. If a tour intended for Northern lights viewing is canceled due to poor weather, you will be given the option of an alternative date or a full refund. Tours intended for Northern lights viewing are never refunded after tour has started, not in part or in full, even though northern lights were not visible.
Cancellations due to „medical reasons“ could be covered by the customers travel insurance.
Below are exceptions to the cancellation policy:
Death In the event of the death of a paying customer, a refund to the original form of payment can be processed for the deceased and/or any traveling companion(s). The request must be verified with a copy of a death certificate and be submitted within one year of the original tour/transfer date.
In the event there is a death of an immediate family member of a paying customer, and the death occurs within one week of tour/transfer, Private Hire Iceland will authorize waiving the cancel/change fee.
Immediate family member is defined as:
  • Mother, father, spouse, child, brother, sister, grandparent, great grandparent, grandchild or great grandchild.
  • The mother, father, brother, sister, grandparent or great grandparent of the Customer’s spouse or Customer’s registered domestic partner.
  • The Customer’s step-relatives (as defined by “immediate family member” above), relatives by adoption, legal dependents, custodial relatives, and registered domestic partners and their children.
Refund request requires verification of the death certificate by Private Hire Iceland prior to any tour/transfer changes being processed. Please email a copy of the death certificate as an attachment to [email protected] and include the information below.
Subject Line: „Death Certificate“ and [Booking Number]
Attached: [Death Certificate]
Body of the email: [Customer Name], [details of the request] (i.e. refund)
Once verified, Private Hire Iceland will send an email approving the refund.
Private Hire Iceland is a online booking site and trading name of a group of individual drivers and therefore is not in any way responsible for individual drivers/guides actions or inactions. Any claims shall be directed directly to the driver/guides themselves and their insurance companies. Private Hire Iceland is insured according to Icelandic laws.
By accepting these terms you agree to participate in the activities offered on the tour at your own risk and that you must take responsibility for your own safety. Private Hire Iceland does not assume any responsibility for accidents that are caused by its customers or can be traced to their own actions or are caused by factors outside of human control (Force majeure). Passengers are liable for any damages they do to Private Hire Iceland’s properties or their drivers/guides.
Private Hire Iceland claims no responsibility for any loss, damage, accident, injury, sickness or schedule change due to weather, strike or any other cause beyond Private Hire Iceland control. Private Hire Iceland acts in good faith, and cannot be held responsible for any agent, hotel, airline, guide, restaurant or any other person’s or company’s acts, defaults or delays in relations to our tours.
Private Hire Iceland reserves the right to alter routes, itineraries or departure times, without prior notice, should the necessity arise.
In the case of any changes to flights (domestic and international) or to scheduled travel by cruise, ferry, bus or train, the passenger is responsible for any additional costs incurred as a result of such changes (e.g., additional nights at a hotel, meals, transfers, etc.), at the time provided.
We therefore advise all customers to have comprehensive travel insurance to meet all contingencies. If, for any reason, you are dissatisfied with your tour, we want to know about it. We recommend you contact us as soon as any incident arises. If you are unable to do so at the time, you must advise Private Hire Iceland in writing within 30 days of your return. If you fail to do so, this may jeopardize your right to any compensation. All information in the website is subject to change. Private Hire Iceland reserves the right to alter/change/correct mistakes that may possibly appear in the website or published price lists.
This website is operated by or on behalf the co-operation of a group of individual drivers and partner companies. When you view the site or any domain run by Private Hire Iceland or it’s parnters, your visit and any disputes arising from it are subject to this Disclaimer, and our terms & conditions. We have taken reasonable steps to ensure that the website and all information provided on or through it is accurate. However, Private Hire Iceland take no responsibility for information contained on this Website and disclaims all liability in respect of such information. We shall not be held liable for any losses you suffer, including any indirect or consequential loss, including but not limited to loss of business or profits or any other financial loss arising out of or in any way connected with the use of this site.
Private Hire Iceland is not responsible for the content of any sites directly or indirectly linked to or linked from any pages on this website. If you consider any linked pages to be inappropriate, illegal or offensive please let us know by contacting us .
Clients are advised that all activities are undertaken entirely at their own risk and they must behave in a fit and proper manner at all times in accordance with Private Hire Iceland or their partners guidelines and must take proper responsibility for their own safety. All our tours and/or other services do carry an inherent risks and Private Hire Iceland or its partners do not assume any responsibility for accidents that are caused by its customers or can be traced to their own actions or are caused by factors outside of human control (Force majeure). By checking the “Agree to Terms of Service” box and with the purchase of your trip you agree to these conditions, understand its implications and accept responsibility for your participation in your tour. Depending on your chosen trip/activities you may be requested to sign an additional liability release on location prior to certain excursions.
Any dispute, controversy or claim arising under, out of or relating to this contract and any subsequent amendments of contracted tours, including, without limitation, its formation, validity, binding effect, interpretation, performance, breach or termination, as well as non-contractual claims, shall be submitted to mediation in accordance with Icelandic laws. The place of mediation shall be Héraðsdómur Reykjaness. The language to be used in the mediation shall be Icelandic.
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